Logo Design
Visual identity is based on handmade lettering for the logo typography and stylized coffee bean character designs.
Green Beans
Branding & Packaging
Branding concept for the whole bean Ethiopian coffee brand. Handmade illustrations and lettering were developed to establish an original visual identity in a whimsical and playful style adaptable to various production formats.
Merchandise
As essential components, the coffee bean characters are also applied to merchandise, ensuring a consistent representation of the brand across various formats and products.
Packaging Design
Two illustration-based coffee packaging designs represent both products with coffee bean character illustrations, as the most distinctive and recognizable identity elements.
Melt is a graphic design studio that embraces the mantra of transcending the ordinary in our daily lives - a reminder to inject every project with a healthy dose of weirdness and playfulness.